The Magnificent Mile
Michigan Avenue, Chicago, IL, 60611
Chicago fashion, architecture, and history all come together on this renowned stretch of Michigan Avenue, nicknamed the Magnificent Mile. Located in downtown Chicago’s Streeterville neighborhood, stretching from the Chicago River to Oak Street, the thoroughfare passes several major Windy City landmarks, including the Chicago Water Tower, John Hancock Center, and Tribune Tower, as well as numerous luxury brand retailers.
The Basics
The Magnificent Mile is one of the most prestigious sections of pavement in the country—a Chicago must-do, even if you’re only window-shopping. Its central location and prominent place in the city’s cultural landscape mean it's featured on just about every sightseeing tour, whether on foot, bus, bicycle, trolley, or Segway. To get a sweeping view of the Magnificent Mile, head up to 360 Chicago, an observation deck inside the John Hancock building.
Things to Know Before You Go
The Magnificent Mile is a must-see for fashionistas, architecture buffs, and first-time visitors.
Wear comfortable shoes and be prepared to walk; the Magnificent Mile stretches for 13 blocks.
Public restrooms are located at Water Tower Place, 900 North Michigan Shops, and The Shops at North Bridge.
How to Get There
The Magnificent Mile is well-connected by public transportation, with numerous bus lines stopping along North Michigan Avenue between Wacker Drive and Oak Street. If you’re walking along the Chicago River, hop aboard a water taxi for a unique ride to the Magnificent Mile.
When to Get There
The Magnificent Mile is always on—a buzzing hub of shopping, dining, and sightseeing throughout the day and well into the night. If you’d like to see the neighborhood at its most photogenic, plan to visit during the holiday season when the entire stretch is illuminated in twinkling lights.
Magnificent Mile, By the Numbers
There’s a ton to see and do in and around the Magnificent Mile. This stretch of road is home to more than 460 stores, 275 restaurants, and 60 hotels. Some of the city’s top attractions can be found here as well, including the 360 Chicago Observatory, Chicago Sports Museum, and the Museum of Contemporary Art.
Ways to explore
The Magnificent Mile is one of the most prestigious sections of pavement in the country. That means it’s a Chicago must-do, even if you only plan on window-shopping rather than shopping at its many designer and name-brand boutiques.
The Magnificent Mile’s central location and prominent place in the city’s cultural landscape mean it’s featured on just about every sightseeing tour, whether conducted on foot, by bus, bicycle, trolley, or Segway. For particularly sweeping views, head up to 360 Chicago, an observation deck located atop the iconic John Hancock Center.
Accessibility
The Magnificent Mile has wide, flat pavements that are generally wheelchair-accessible, though accessibility for individual shops and attractions will vary.
Age limits
None
What to pack
Sun protection, umbrella, camera, credit cards
What to wear
Wear a comfortable, weather-appropriate outfit for sightseeing—bonus points if it’s easy to change in and out of if you plan to shop.
Not allowed
While the rules vary by tour, most don’t allow smoking, pets, or alcohol.
Amenities
Shops, restaurants, public transit
Address
The Magnificent Mile is located in the Streeterville neighborhood of downtown Chicago, stretching 13 blocks between the Chicago River and Oak Street. The area is well-served by public transportation, though you can also drive, use taxis and rideshare services, or opt for tours that include transportation.
Driving
The Magnificent Mile is accessible from major Chicago thoroughfares, such as DuSable Lake Shore Drive. There are some paid parking garages located in the area; rates vary.
Public transportation
To get to the Magnificent Mile using public transit, take the Red line of the Chicago L to Chicago or Grand stations, located one block west. You can even use the Chicago water taxi services.
Best times to visit
Many of the Magnificent Mile’s shops and attractions have typical daytime opening hours, so visit during the day. Then, head up to the 360 Chicago observatory for sunset views.
Best days to visit
Major Chicago tourist destinations, including the Magnificent Mile, are typically busiest on weekends; aim for a weekday visit for a less crowded experience.
Best months to visit
Summer is the most popular time to visit Chicago, but the season also brings high temperatures and crowds. Aim for the spring or autumn shoulder seasons instead.
Special events
Don’t miss Wednesdays and Saturdays in the summer, when biweekly fireworks shows are held at Navy Pier, just a few blocks from the Mag Mile.
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